Flight Centre
Many hands make flights work
Achieving record performance with a 7% time-to-value increase
Business Travel
Global
Seamless
Since working with Underscore, the Flight Centre Business Travel Division has shown strong recovery post-covid recovery with corporate business surpassing pre-covid performance by over 35%. Merging with the Corporate Travel Division they achieved record performance and continued momentum including a 7% time-to-value rise to approximately A$12.3 billion, up 2% year-on-year.
The Flight Centre Travel Group (FLT) is one of the world’s largest travel retailers and corporate travel managers and we worked across multiple initiatives within their ‘house of brands’ to align messaging and audience focus.
When when working with their business travel division we wanted to show that their brand value rested in the network of great people and locations and our brand solution helped show them as a business delivering a premium service based on the teamwork of great people giving their customers peace of mind and best choice.
Services
Brand Identity
Corporate Change
Digital Design
Sectors
Travel
We worked across multiple initiatives with people across many locations to align messaging.
The Flight Centre Travel Group is where leisure, business and wellness collide seamlessly.
$333 MILLION
Outside of the travel industry, the Pedal Group cycle business, which FLT has a 46.6% ownership in, continues to deliver record profits with group sales increasing to $333 million.
“We loved the animated stories here. The brand has launched well in the UK and we really appreciate your hustle on this.”
Flight Center Business Travel Division
Ready to create the next big thing?
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