SRVO
Your Property Service Specialists
Achieving 100% growth in 12 months for a property survey scale up
Prop Tech
Responsible Resourcing
Zero Carbon
By working with Underscore, SRVO was able to launch into the residential and commercial real estate markets providing multi-disciplinary property service specialisms and has since expanded their operations throughout the UK with teams in Brighton, Nottingham, Bristol, Cardiff, Liverpool, London, Birmingham, Sheffield, and Manchester.
SRVO has gone on to successfully fulfil it’s service delivery & timeline promise to respond to quotes and requests within 3 working days. Part of the Odevo Group, SRVO is now actively recruiting to expand its teams in order to manage their rapidly growing portfolios.
SRVO – pronounced (Ser-vo) launched in January 2025, following the merger of three well-established, regional property services consultancies – Shaw & Co, Cardoe Martin and Trinity Surveyors – which were all acquired as part of the rapid, and ongoing, expansion of the Odevo Group in the UK.
A set of surveys and workshops were held with people from each of the 3 businesses to establish key aspects of the brand identity as well as sessions with the management teams to help shape our thinking for the new name and brand identity.
The rebrand and new name was an opportunity to develop “SRVO” as a property service / real estate services entity rather than just a surveying business. Our approach was to find a name that works for their customers, based on audience, strategy, and core values.
They wanted to create something memorable and relevant to their service offer which also has a nod to their Swedish parent company (Odevo).
Services
Brand Guidelines
Brand Strategy
Corporate Change
Story Crafting
Website Design
Sectors
Corporate
Property
The brand identity represents a fresh and contemporary look developed with audiences, flexibility and usability in mind.
SRVO are competing against 100 property surveying experts throughout the UK.
SRVO now stands for excellence in service and delivers trusted, innovative and sustainable solutions to realise the value potential for every asset, and transform the industry for the future.
SRVO wanted to create something memorable and relevant to their service offer which also has a nod to their Swedish parent company.
Our market analysis revealed that global surveying and mapping services market was valued at $9.3 billion, increasing to $41.5 billion in just 2 years.
“Our new SRVO brand reflects knowledge and expertise, geographic reach and services… thanks Underscore.”
David Lloyd
CEO & Senior Vice President, SRVO
Ready to create the next big thing?
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